@EarnestSewn x WRK Launch Outpost Store in #SOHO #Fashion #NYC #Malibu too!

A publicist sent me this and since she's been so persistent over the past few months, thought I'd help a colleague out and publicize her cool client, Earnest Sewn. Maybe they'll send me a pair of jeans or a cute t-shirt now.:)

Read on for her exciting announcement which I have copied below.:)

Earnest Sewn recently re-vamped the shopping experience with an outpost store in SOHO. The company joined forces with WRK Design, a full service design company that built and helped design three of the four Earnest Sewn stores and helped the brand with its first outpost location in Malibu.

Due to the success of the Malibu location, the two creative forces reunited to create their second outpost in the WRK Showroom at 32 Prince Street.

The rustic atmosphere of the WRK showroom serves as the perfect venue to showcase Earnest Sewn's vintage styles which numerous celebrities enjoy.

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All Earnest Sewn merchandise is heavily discounted at 70% off retail value. The Earnest Sewn x WRK Design outpost in SoHo is permanent and is open Monday-Sunday 12pm-7pm. There is one in Malibu too. 

About Earnest Sewn: 

Founded in 2004 by Scott Morrison and currently designed by Benjamin Talley Smith, the Earnest Sewn Co is a privately held company.

Established as one of the finest denim and lifestyle luxury brands, Earnest Sewn designs and manufactures its iconic denim in Los Angeles, CA and wholesales and retails premium denim and sportswear for men, women and kids globally through corporate retail stores, National Department Stores and key specialty accounts in the USA, Canada, UK, Japan and Australia. For more about Earnest Sewn, visit www.earnestsewn.com.  

About WRK Design:

WRK Design was founded by Joshua Farley and Jermy Floto. Joshua previously worked as the director of visuals for Earnest Sewn. About a year ago the dynamic duo decided to combine their talents and start WRK Design. Within the year they have inspired and built several projects including Rudys Barbershop in the Ace Hotel, Brooklyn Winery, True Religion Showroom, PRPS Showroom and The Woolwrich Showroom.  

WRK Design works to create sustainable and environmentally conscience designs through salvaging old materials and restoring forgotten objects. Rebellious in nature, refined in approach, they employ a broad spectrum of ideas, materials and objects, an alchemy that results in projects that go beyond design and rise to the level of cultural reflection. www.wrkdesign.com.   

Taylor Lautner wore Earnest Sewn on the red carpet at the Breaking Dawn Part II premiere in London. Lautner looked suave as he posed in his Earnest Sewn Dean tee ($49) alongside co-stars, Kristen Stewart and Robert Pattinson for the final installment of the five-series Twilight Saga. (Now he has a great stylist!:)